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Create
Awareness - having a website for your business is actually less
expensive than putting an ad in a local newspaper or telephone
directory.
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24/7 Exposure
- Your website is on the internet 24 hours, 7 days a week. This
is a great marketing tool. Let your business work for you even
when you are not at work.
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Clients can
reach you online - how frustrating is it to phone a business and you
get automated message service and after 5 minutes on the phone you
find out the person you wanted to speak with is not there!
Potential clients can now search for businesses anytime and anywhere
from the internet and find out hours of operation, email address and
information about your business without having to pick up a phone.
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Emails - with
a website, customer forms can be setup to be sent to your email.
This again makes it easier and more convenient for customers to
contact you even after business hours.
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Website
Address - having a URL address is alot easier to remember than a
telephone number. By using google and yahoo search engines all
you have to do is type in the business name; or even part of the name
and your business will be listed.
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Technological
Future - There are more and more small-medium sized businesses today,
and numbers will continue to grow in upcoming years. Almost
every business is equipped with a computer and internet access.
Because Canadians rank 3rd for using internet to research, we are more
likely to Google what we need, rather than search in a Yellowpage
directory.
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Up-To-Date -
Websites are the only form of advertising that work 24/7. You
can update, advertise and keep your website "fresh-looking" anytime
and as many times as you like without having to pay high costs of
print advertising.
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Advertising -
A website is the most effective method to advertise and promote your
business. You can post specials for your business, add pictures,
and make changes. With print advertising, you have to pay a
large sum of money everytime your business has a special promotion
that needs to be seen.
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Word of Mouth
- Your domain name tells people alot about a business. You can
put it on y our business cards, and any marketing tool. A domain
name is very easy to remember.
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Competition -
You find out your business competition has a website, so why miss out
on future clientelle. Create a business presence and don't "give
your business away".
